Yatagarasu leads the way a drop of bliss
The name of this sake is
“Junmai Daiginjo 888 Three eights”.
It means “spreading out like an open fan”.
The sacred bird “Yatagarasu” that has been revered by people since ancient times.
If you look closely, you can see that there are three 8s in the character for Yatagarasu.
Yatagarasu
It was not just a myth, but a symbol of overcoming difficulties and opening up new paths.
A new wind is beginning to blow in the world of sake.
Junmai Daiginjo, the pinnacle of Japanese sake.
It's luxurious flavor has captivated many people.
However, because they are expensive, they are currently a hurdle to casually enjoying them.
“888 Yatagarasu Kenzan“ is a junmai daiginjo sake that overturns the common wisdom about sake.
We carefully polished the best sake rice and brewed it using traditional methods.
The gorgeous aroma that spreads the moment you take a sip, and the smooth feeling as it goes down your throat.
You can feel Japan in every sip.
“We want it to be affordable”
“We want people to be able to enjoy it easily”
With these thoughts in mind, we have achieved a price that has never been seen before for a junmai daiginjo.
Even those who have avoided sake until now can enjoy it casually.
888 Yatagarasu is made by Mr. Ryoichi Tanaka,
a famous toji (master brewer) from Niigata.
<Main awards received>
Gold Prize at the 85th National New Sake Appraisal
Winner of the Kanto-Shinetsu Regional Taxation Bureau Sake Appraisal for 17 consecutive years since 1987
A new sake experience
You can enjoy the marriage of sake and food.
Please try different combinations with various dishes and find your own way of enjoying sake.
The reason for making this sake
We want more people to know about the wonders of sake.
Sake is an important part of Japanese food culture.
However, in recent years, the number of sake brewers and people who drink sake has been declining.
888 Yatagarasu Kenzan is a product that breaks through such circumstances and opens up the future of Japanese sake.
In Japan, the consumption of sake is decreasing year by year.
It has decreased by 30% in the last 10 years.
The number of rice farmers who grow the rice used to make sake is also declining.
Sake is also known as “Kokushu”.
The word “kokushu” means “sake of Japan”.
Among alcoholic beverages from around the world, it is rare for a country's name to be attached to an alcoholic beverage, and this probably shows the deep attachment that the Japanese have to sake.
Recently, sake has become popular overseas, and in the last 10 years, exports have more than doubled.
We also introduce Japanese sake in Japan and overseas.
In fact, the same trend can be seen in Japanese culture.
Sado (tea ceremony) is a typical example of Japanese culture.
In the last 30 years, the number of businesses in Japan has decreased from 15,000 to 5,000,
and the number of kimono businesses has decreased by 81% in 30 years.
In judo, the number of competitors in France is 560,000, while in Japan it is 160,000, so France, which has a smaller population than Japan, has more competitors.
Japanese culture declining in Japan
Japanese culture increasing overseas
In Japan, the country's culture is being lost. Even within the food culture of each region, sake has characteristics that vary from region to region, and this has become a rich culture.
We want to spread the good things about Japan even more.
With this in mind, we have created a sake that is said to be the highest grade of sake, junmai daiginjo,
at a price that is easy to afford.
Please take a look.
We hope that those who drink it will also be able to feel a little richer and happier.
G-REX JapaN Co.,Ltd
3F Homareya Building,
2437-2 Goi,
Ichihara,
Chiba 290-0056,
Japan
TEL : +81 436-63-3015